Beneath the incredible optics of the flying displays at this year’s Farnborough Airshow are airframers and other exhibitors showing the range of their products in relatively small spaces.
Step forward virtual reality, which Embraer is using to show off the cabin options on its E190-E2.
Turboprop manufacturer ATR is pulling big data in to show potential customers the opportunities its aircraft can deliver.
Yet augmented reality has yet to find its niche — is this the next frontier for the industry?